Importance, Value and the Long View

January 18, 2009 at 11:23 pm (business innovation, environment, life) (, , )

sustainability1

My own thoughts and ideas on what “sustainability” really means have now begun to be articulated, far more eloquently than I ever could, in Tim O’Reilly’s post, “Work on Stuff That Matters.” His First Principles are:

  1. Work on something that matters to you more than money.
  2. Create more value than you capture.
  3. Take the long view.

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